Haoze Li
BRANDING & Design

Sonilo Product Brand Design
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Crafted Sonilo’s product identity, market positioning, and investor-facing narrative
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Designed user experience concepts across onboarding, generation flow, and creator tools
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Developed pricing and commercialization strategies for subscription and API products
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Created high-impact demos and visual storytelling materials used in VC and partnership meetings
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Gathered early user feedback to improve usability, creative quality, and product direction
Impact: Strengthened investor confidence through a clear market narrative and product vision
Impact: Accelerated early adoption and helped establish initial business opportunities
VITURE Collaboration Campaign
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Led Bay Area billboard campaigns and out-of-home media planning
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Designed and launched the product website
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Worked closely with partners across creative, marketing, and launch timelines
Impact: Drove strong regional visibility for the flagship launch and high creator participation


Global Exhibition Execution
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Designed and built the brand's CES exhibition space and launch materials
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Quickly learned the full product lineup to represent the brand on-site
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Spoke directly with global buyers and distributors
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Spoke with interested partners, collected their details, and passed qualified leads to the AceFast team for follow-up
Impact: Delivered a turnkey trade show program, bridging language and cultural gaps and unlocking multi-market distributor partnerships.
Hardware Tech Market Expansion
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Helped hardware technology brands expand across North America
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Built localized websites and social content to grow awareness
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Activated creators, KOLs, and regional TV placements
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Supported physical store launches and rapid early sales
Impact: Drove strong local visibility, store traffic, and short-term revenue growth
